Are you disappointed with your strategic planning efforts?
Tom Stenoien, COO, Stratasys, Inc.
Many CEOs and senior executives know that strategic planning and execution is the bridge to their company’s successful future, but many find;
- A plan that has something for everyone, rather than a focused approach to achieve differentiation and sustainable competitive advantage
- Lists of strengths, weaknesses and opportunities without concrete analysis allowing the team to focus on the strategic initiatives that will really position the company for future success.
- Poor execution leading to lackluster results.
A strategic planning process should:
- Enable your team to research a range of choices and select a few high impact initiatives making choices based on facts rather than "top of mind" thinking
- Identify, develop and leverage your company's competitive advantage
- Result in a clearly defined strategy, backed up by concrete action plans for the selected strategic initiatives, with clear action steps, accountability and time frames.